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Dan Kolbert's avatar

Well said, Lloyd. As a contractor, I've been driving trucks for 4 decades and have experienced first-hand the inflation in trucks size. The current F-150 dwarfs one from the 80's or 90's. In fact Ford now has a "maverick" that's about the size of an old F-150. I had to get a screw-on ladder for the tailgate of my most recent truck because it's so high off the ground I could no longer easily climb in (and I'm 6' tall).

I'm always amazed when I see trucks that clearly are mostly commuter vehicles. My current fleet (a Silverado 1500 and an F-250) get about 16 and 12 mpg, respectively. I would never drive a truck if i didn't have to. A vehicle useless for anything but hauling shit around.

And the reactions you get show how much driving these stupid behemoths are seen as lifestyle signifiers more than anything else. Every SUV ad seems to show them somewhere where no vehicle should be - the conquest of nature is always the subtext in the marketing. Even if a soccer field is as close as the vehicle ever gets to off-road.

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Ken Firestone's avatar

A former next door neighbor once said "Big truck, small dick."

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